2011 American Girl Benefit Sale

Check back soon on the date of next year’s sale!

About the Annual Benefit Sale

The Annual Benefit Sale is a fundraising event that attracts thousands of customers from all around the country. Throughout the year, Madison Children’s Museum volunteers repair and restore merchandise donated by American Girl, which the company has rejected as seconds or has accepted from customers as returns.

Funds raised over the past 20 years amount to approximately $14 MILLION! This year-round effort generates up to 35 percent of Madison Children’s Museum’s annual operating budget. These funds fuel the museum’s efforts to provide award-winning exhibits and help sustain the Family Access program, which provides low-income families with free or subsidized access to the museum and its programs.

The remaining proceeds support programs and services for children in Dane County through American Girl’s Fund for Children.

Tips for Shoppers

Please help us make the Annual Benefit Sale run as smoothly and safely as possible by reviewing rules and tips below.

Tips

• The sale is NOT located at the museum. It is located at 8830 N. Greenview Drive in Middleton. Click here for a map.
• Merchandise is not staggered or held back throughout the day.
• We try to stay on schedule with sale entry times. Due to overcrowding in the warehouse, we may need to delay entry at various times throughout the day.
• Don’t leave your items unattended; they will be restocked.
• The museum will not ship, hold or take phone orders for merchandise.
• Your cell phone may not work inside the warehouse.
• Large bags will be available for purchase. All proceeds benefit Madison Children’s Museum.
• A concession stand will be available throughout the day. These proceeds also benefit Madison Children’s Museum.

Rules

• For safety reasons, no child under the age of 3 will be permitted. (This includes infants.)
• No strollers, wagons, wheeled luggage pieces, or wheeled transportation devices (except for wheelchairs) will be permitted in the warehouse. Customers possessing these devices will be refused entrance.
• Please do not stop in the aisle to sort merchandise, as it is a safety hazard to yourself and others.
• Do not open sealed items.
• There are no refunds or exchanges. Most of the items are refurbished returns and seconds that are sold “as is.” Please check the merchandise carefully before purchasing it.
• If you leave the building, you will not be allowed to re-enter without another ticket. However, you may stay and shop as long as you like.
• Merchandise purchased outside of the main sale will not be allowed in the warehouse; a holding area will be available.

Payment

• Payment by cash is preferable, but Visa, MasterCard, and Discover are all accepted. Charges will appear as “Madison Children’s Museum” on your statement. No checks will be accepted.

Parking

• Free, general parking is available in the surrounding parking lots and along the streets. Do not pay to park in nearby areas.
• Disabled parking is available in a specifically designated lot. Vehicles must have a valid parking permit displayed.

Directions to Warehouse

From Madison, follow Highway 12/14 West (Beltline). Exit at Highway 14 West/University Avenue. At the exit ramp, turn right and head west on Highway 14. Turn right at Pleasant View Road. Head left and follow Pleasant View Road past several businesses. Turn left onto Montclair Drive and follow the road to the left as it turns into Pinehurst. Turn right onto Greenview Drive.

NOTE: Please do not contact American Girl regarding this sale. American Girl is not responsible for the condition of the merchandise or the management of the sale.

Updates

Register for the 2011 Annual Benefit Sale Flyer & Updates

Madison Children’s Museum will send e-mail updates about our sale throughout the year. Register by following the link below! If you have already registered, there is no need to register again. Be sure to check your junk e-mail folder, in case one of our updates was flagged by your e-mail provider as spam. We will continue to send you updates until you opt out.

Don’t forget to tell friends about the Annual Benefit Sale!

Click here to register for e-mail updates.

Annual Benefit Sale Feedback Form